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    Capturing a slightly irreverent, modern, disruptive and passionate take on wine.

Based in Long Island City, New York, Glassful has an entirely new approach to enjoying wine. Their disruptive take on matching the right wine to an individual's particular taste makes discovering wine as fun, easy, and pleasurable as drinking it—which is exactly as it should be.

Users sign up to receive a monthly box containing three wines curated by the Glassful team to fit the individual users personal taste profile, which is created when they take a little quiz on the Glassful web site.

James Bareham (California Pinot Noir lover) was asked by Glassful's founders to photograph a series of abstract images that could would encapsulate their slightly irreverent, modern, and passionate take on wine.

All of the images were shot on location at Glassful’s premises using all natural light.

Client: Glassful.com
Founder: Adria Jover
Art Director / Photographer: James Bareham
Retouching: The New Cruelty