BACKGROUND
With TIM SMART you can have, in a unique tim offer, the advantage of the mobile offer and the fixed line one, with focus on the net surfing.
BRIEF
Create an offer concept that increases the value of a digital life at 360°.
SOLUTION
Language becomes the key to explain, through popular stories, the 'always on' digital communication.
BANNER 1
Frame 1:
Rose: “Jack?”
Frame 2:
There are connections
Frame 3:
Rose: “Jack?”
Jack: “boat icon”
Rose: Trusting you was a great choice!
Frame 4:
And smart connections
Frame 5:
Pass to Tim Smart and be always connected.
All for 29€ per month.
Frame 6:
Tim Smart
unlimited telecom italia adsl
2GB of internet per month on mobile
400 minutes and 400 text
Frame 7:
Activate Tim Smart online
BANNER 2
Frame 1:
Achab: “Moby Dick are you on the net?”
Frame 2:
There are connections
Frame 3:
Achab: “Moby Dick are you on the net?”
Moby Dick: “Sushi icon”
Achab: This round is on you!
Frame 4:
And smart connections
Frame 5:
Pass to Tim Smart and be always connected.
All for 29€ per month.
Frame 6:
Tim Smart
unlimited telecom italia adsl
2GB of internet per month on mobile
400 minutes and 400 text
Frame 7:
Activate Tim Smart online
BANNER 3
Frame 1:
Count Vlad: “Van Helsing are you there?”
Frame 2:
There are connections
Frame 3:
Count Vlad: “Van Helsing are you there?”
Van Helsing: “Cocktail icon”
Count Vlad: Bloody Mary!
Frame 4:
And smart connections
Frame 5:
Pass to Tim Smart and be always connected.
All for 29€ per month.
Frame 6:
Tim Smart
unlimited telecom italia adsl
2GB of internet per month on mobile
400 minutes and 400 text
Frame 7:
Activate Tim Smart online
