Context - Hyundai | India Stories is an initiative launched by Hyundai Motor India Limited with the objective of showcasing diverse experiences of their valued customers. The aim is to highlight the unique stories and journeys of Hyundai owners, acknowledging the loyalty and a special bond you have with the brand.  

Roll out: We started with a set of 25 films highlighting different Hyundai cars and unique talents. While the films showed the Hyundai customers' journey, we also had different legs to the campaign which included promotional assets for user-generated content, social media integration, etc.

Wrote the copy for all the campaign assets across platforms.

Campaign Standees

Campaign Micro-page

Digital Film

Social Media Integration

Link to post: https://www.instagram.com/p/CuuE4ovx3eM/?hl=en