為網路書店「TAAZE 讀冊生活」所設計之品牌識別系統。以「閱讀」與「知識」發想，提煉出中文標點符號為主要視覺元素，發展出多元的組合變化設計，也藉此凸顯出網路媒體和社群模式的特性與功能。
Brand identity system for the online bookstore ‘TAAZE’. Based on the ideas of ‘reading’ and ‘knowledge’, the punctuation marks are distilled and utilized as the core visual elements. Then, a variety of combinations of design and pattern are developed using a modular variable system to represent the characteristics and functions of online media – linking and transforming.
Credits
客戶 Client_TAAZE 讀冊生活
設計公司 Design Firm_Way2Creative Co., Ltd.
藝術指導 Art Directior_Samuel Kao, Jessie C. Chen
藝術指導 Art Directior_Samuel Kao, Jessie C. Chen
設計 Graphic Designer_Samuel Kao, Hsingchun Tsai
