TARHAH |  Brand Identity

Tarhah is a brand specializing in abayas and is based in Bahrain. The term "Tarhah" refers to a headscarf commonly worn for coverage. The primary goal in developing the brand identity was to effectively represent and authenticate the brand name through a symbolic element. To achieve this, a brush stroke was used to create a visual representation of the scarf, conveying a sense of motion and a smooth, silky appearance.