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FOOTLOCKER: RAISE THE GAME

FOOTLOCKER: RAISE THE GAME

Unlocking progress through grassroots basketball.

Footlocker & Livity asked us to work on their Raise The Game programme branding, designed to help basketball communities thrive.

As a result, city-specific branding was developed, from London to Paris to Barcelona to Milan, showcasing the talent from those cities that help push the culture forward. Developing court-specific projects through stories and interviews.
CREDITS
BRANDING: ASIKO AGENCY
CREATIVE DIRECTION: LIVITY
MOTION: GOT SOUL FILMS
FOOTLOCKER: RAISE THE GAME
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FOOTLOCKER: RAISE THE GAME

FOOTLOCKER: RAISE THE GAME Unlocking progress through grassroots basketball. Footlocker & Livity asked us to work on their Raise The Game progr 자세히 보기

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