The logo
Hofmann is the name of a Mexican Fixed Bikes Distribution Store
that imports and sells all around the globe fixed bikes in Mexico city.
Hofmann is the name of a Mexican Fixed Bikes Distribution Store
that imports and sells all around the globe fixed bikes in Mexico city.
The idea was to create a logo based on the story of "BIKE’S DAY"
Referencing hexagons chemical formula of LSD, so I decided to create a symbol which incorporated the letter "H" of Hofmann and tried to abstract the bikes silhouette with two hexagons.
Distributor was very happy with my work.
Currently I am working on new stuff for the brand.
Albert Hofmann
Was a Swiss scientist best known for being the first person to synthesize, ingest, and learn of the psychedelic effects of lysergic acid diethylamide (LSD).
Was a Swiss scientist best known for being the first person to synthesize, ingest, and learn of the psychedelic effects of lysergic acid diethylamide (LSD).
On April 19, 1943, Hofmann intentionally ingested 250 micrograms of LSD. This day is now known as "Bicycle Day", because after starting to feel the effects of the drug he rode home on a bike, and that became the first intentional acid trip.
Inspiration
Some Sketches
Color Palette
Business Card
Facebook Covers & Poster