Industry / Location
IT solutions / Zürich, Switzerland
Scope of work
Visual Identity / Brand collateral design
Ventoo is a Swiss company, offering services for small and medium-sized enterprises in the field of IT.
The mission of the brand is expressed in a clean slogan “Run my IT” and brings together brand values,
which are simplicity, reliability and excellence.
The goal of this project was to leave an impression of an “at hand” and affordable solution, to emphasize
the strategic objectives of the company and its business profile. Visual identity for Ventoo is based
on a simple but refined and distinctive logotype colors complemented by a key visual using the letter V
to enforce the dynamic and modern character of Ventoo.
Over the years Ventoo have specialized themselves
toward premium-class services and focused on the SMEs market.
Their Visual Identity needed improvement to better reflect that revolution.