CLIENT
Maciej Wrzeszcz is a specialist in business processes, he works as a Business Processes Management Developer, after years of gaining experience, he decided to share his knowledge with others and build his personal brand.
TASK: BRANDING
The goal of this project was to create a visual identity that would open the door to new business opportunities and strengthen Maciej's position among clients and people from the industry. The idea was to create an image that would clearly and effectively reflect professionalism and trust.
The goal of this project was to create a visual identity that would open the door to new business opportunities and strengthen Maciej's position among clients and people from the industry. The idea was to create an image that would clearly and effectively reflect professionalism and trust.
DESIGN SOLUTION
The logo is characterized by a minimalist and elegant look. The symbol is a stylized combination of an initial that is supposed to refer to digital technology.
The logo is characterized by a minimalist and elegant look. The symbol is a stylized combination of an initial that is supposed to refer to digital technology.
The colors of the brand have been selected in such a way that they best represent the brand values.
Black represents authority, professionalism and elegance, reflecting seriousness and commitment.
Neon green symbolizes energy and positivity.
Violet is to illustrate the original approach to the client as well as ingenuity and knowledge.
Black represents authority, professionalism and elegance, reflecting seriousness and commitment.
Neon green symbolizes energy and positivity.
Violet is to illustrate the original approach to the client as well as ingenuity and knowledge.
