*This is a student's non-commercial project.
VịV Sky bar
VịV is a sky bar in Saigon. It was established in 2023 and is one of the most popular bars in the city. VịV has quickly become one of the most sought-after nightlife spots in Saigon. The bar offers a variety of cocktails and foods, as well as live music and entertainment. It is often the go-to spot for locals and tourists alike.
The brand’s name means: Taste (VỊ) + Roman numeral 5 (V), which means 5 flavors, refers to flavors in the concoction: salty, sweet, sour, bitter, and umami.
The visual:
I used the three primary colors to make gradients for VịV inspired by the flaming shot. Developed a unique element in order to increase vibrancy and emphasize the Brand's Personality: dynamic, fancy, and fresh.
There are two modes to use throughout the visual: The Dark mode and The Light mode.
