Revelation Global makes apps for market researchers who conduct online qualitative studies.
The team had four major design goals based on client feedback about must-have features and a strategy to stay ahead of the competition.
- A more social experience for study participants
- A browsing experience that encourage participants to view other people’s responses
- A visual design light enough to allow clients to white-label the product with their own branding
- A full-featured mobile app for use in “mobile only” studies
We needed to offer mobile as a stand alone product, so we started there and translated the core interactions and visual style over to the web app.
I worked closely with 2 in-house developers and a development agency on the mobile web and iOS from initial concept to production and release. Deliverables included wireframes, userflows, UI style guides, and custom icons.