What do a fencer, an Italian, and the people of Olomouc have in common? They all know the word "toccato." For a fencer, it is a sharp, decisive strike. For an Italian, it is a gentle, playful caress. And for the people of Olomouc, the Czech Republic, Toccato is a gourmet boutique with Tuscan specialities. In 2021 I crafted the naming and visual identity, supposed to be sensual and sophisticated as the brand itself.