Project profile
Butterfly cake is committed to the innovation of butterfly cake, the first "butterfly cake +" concept, into the French dessert technology, with a unique 96 hours of hand-made, inherit the spirit of the crafters. Carefully selected global quality ingredients, based on European animal fermented butter, self-developed citrus flavor, cheese berry and other different series of flavors, to create a butterfly cake brand exclusive product experience.
Butterfly cake is committed to the innovation of butterfly cake, the first "butterfly cake +" concept, into the French dessert technology, with a unique 96 hours of hand-made, inherit the spirit of the crafters. Carefully selected global quality ingredients, based on European animal fermented butter, self-developed citrus flavor, cheese berry and other different series of flavors, to create a butterfly cake brand exclusive product experience.
Brand strategy
Based on the shape of butterfly crisp heart, design personalized personified butterfly crisp IP graphics; Make butterfly crisp brand graphics, with its own fun and communication; The brand is committed to creating different new ways of playing butterfly pastry and defining new butterfly pastry together with consumers.
Based on the shape of butterfly crisp heart, design personalized personified butterfly crisp IP graphics; Make butterfly crisp brand graphics, with its own fun and communication; The brand is committed to creating different new ways of playing butterfly pastry and defining new butterfly pastry together with consumers.
