Cultivate Healing / Cultivate Plants
Pattern/ Print Illustration
Illustration & Lettering: Breanne Velasquez (@wildlavenderbones)
Poster Illustration, Available in 18x24 in at 300dpi
When I initially came up with the idea for this small series, I found myself wanting to create a subtle albeit slightly humorous correlation between therapy and plants. I wanted to design both a print option as well as stand alone pattern. To do so, I started with planning out the style of lettering I wanted to create. I wanted the lettering to feel fluid and effortless.
Original Lettering Phrase & Sketch
In the initial concept phase, I landed on lettering the phrase "Cultivate Healing," but felt it might come off as alienating potentially in a commercial setting. Therefore, I created a secondary option using the phrase "Cultivate Plants."
Secondary Lettering Phrase & Sketch
Poster Illustration, Available in 18x24 in at 300dpi
Next I started to research the type of plants I felt would fit with that type of lettering stylization. I ultimately settled on a range of different types of succulents.
Botanical Outlines and Full Color Concepts
Seemless Pattern, Two Color Ways
The pattern was created initially in Procreate and finished in Photoshop and Affinity Designer.
Thanks for Viewing!
These designs are available for commercial license.
Interested in connecting? Please send an email to breanne.velasquez@yahoo.com or follow me on Instagram at @wildlavenderbones
