In the ever-changing landscape of tech, the rising cost has become an ongoing concern. Today, our focus is on the much-awaited iPhone 15 Pro and iPhone 15 Pro Max, which might hit the market later this year with a less-than-exciting price tag.

A recent Bloomberg report (via 9to5Mac) suggests that Apple is currently deliberating whether to raise the price of its flagship smartphones in 2023. Given the prevailing trend of escalating tech prices, it wouldn't be surprising if Apple indeed decides to push up the cost for these particular models.

As a reference, the iPhone 14 Pro 128GB and iPhone 14 Pro Max 128GB are starting priced at $999 and $1099, respectively. Any increase beyond these figures would firmly place the iPhone 15 Pro and Pro Max in the four-digit price range. However, those uninterested in the Pro versions can breathe easy as there are no indications of Apple planning to hike prices for the regular iPhone 15 and iPhone 15 Plus.

Insider information reveals that Apple anticipates shipping a similar number of iPhone 15 units as they did for the iPhone 14, aiming for around 85 million phones this year. With two out of the four variants carrying a higher price tag, it's expected to boost Apple's overall iPhone revenue.

Interestingly, this potential price hike aligns with hints dropped by a Wall Street analyst earlier this summer and a statement made by Apple CEO, Tim Cook, who emphasized that people are willing to stretch their budget for the best in that category.

If other rumors prove true, the higher price might come with exciting features like a periscope camera system, offering exceptional optical zoom capabilities. Notably, this hardware upgrade is expected to be exclusive to the iPhone 15 Pro Max.

The truth behind these speculations will be revealed come September. Until then, tech enthusiasts and Apple followers will be eagerly waiting to see how this pricing scenario unfolds.