MIDBURN is the Israeli extension of Burning Man festival and it is happening every year in the Israeli desert.
I started working on this from the logo.
I changed the font and arrangement of the current logo and I kept the "hand" illustration which was always there.
After that, I chose the color palette. I wanted to choose colors that fit the desert (but not the obvious red, brown and pink).
Then I created a graphic language that evolves from the logo's graphic language.
I changed the font and arrangement of the current logo and I kept the "hand" illustration which was always there.
After that, I chose the color palette. I wanted to choose colors that fit the desert (but not the obvious red, brown and pink).
Then I created a graphic language that evolves from the logo's graphic language.
