Four years after the global rebranding, the Bitdefender brand identity has undertaken an enhancement of its symbolic avatar. The new Luminous Dacian Wolf brand avatar, metaphorically powered by "engineered intuition" is expressing more accurately the competitive advantage of the business, the true differentiation of Bitdefender — that is, the intelligence of its engineers, their imagination, their minds — hence the brightness and magic of the new design.

Creative concept and implementing supervision: Brandient

Visual implementation: Carioca Studio