CUBBI Pod Installation
2023
The CUBBI pod design offers a compact architectural model for a car buy-and-sell enterprise.
Central to the design, and clearly visible from all directions, the sweeping canopy seems to float above the sales office and car inspection area - creating an atmosphere of expanse and lightness - a breath of fresh air. The cantilevered canopy separates public space from the more private sales office of the unit. Front and back elevations of the pod are open to draw attention to the process and afford a view of what’s happening inside while remaining contained. With a conscious and minimal approach, the design makes use of durable materials and a balance between stereotomic and tectonic expression.
The 'showcase' typology created compliments the CUBBI brand and customer experience, the selling and purchasing journey has been improved with clear, identifiable zones and eye-catching signage.
In anticipation of the CUBBI brand and spaces evolving over time, the design adopts a flexible and reversible approach. The unit is designed to be a totally transferable and adaptable asset from one location to another. Location ensures wider exposure to possible clients. In rethinking and placing emphasis on the customer relationship and changes in human lifestyle, CUBBI has enhanced the purchasing journey, both online and in the conveniently situated locations of the pod units.
CUBBI’s pod design sought to embody the brands’ individuality and self-confidence and marked a radical new approach to commercial car pod designs.
