ABOUT THE PROJECT
The project introduces "Tasty Rush," the first-ever Japanese fast food restaurant in Libya, with a focus on captivating customers in this new market through its branding and packaging design.
At the heart of "Tasty Rush" is the character illustration named Chicko. Chicko embodies the energy and excitement of Japanese cuisine, representing the essence of the restaurant. With its vibrant presence and captivating design, Chicko adds a playful and inviting touch to the overall experience.
The combination of Chicko's distinctive character illustration, along with visually appealing design elements and a dynamic color scheme, establishes "Tasty Rush" as a unique and enticing dining destination. This restaurant brings the authentic flavors of Japanese fast food to Libya for the first time, creating an unforgettable dining experience for customers.
