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SGTV was created by our in-house agency to reach the employee audience in a way that has never been done before—through a North American video ch… Read More
SGTV was created by our in-house agency to reach the employee audience in a way that has never been done before—through a North American video channel that shares existing video content across all businesses, both on-location at plant facilities and online. In conjunction with our senior digital/multimedia expert, I helped shape the concept and visual identity for SGTV, including a custom graphics package with music, logo and character development, website and email announcements for each new episode. I also work with the client team and our internal creative team to select each episode's editorial content. This project received a PLATINUM Hermes Creative Award in the Video/Internal Communication category for 2014. Read Less
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Project created while with Saint-Gobain Creative Services/The Hive. Do not reproduce without the expressed written consent of Kristin Dankanich.