Foodpanda X PandaPro HK TVC
Concept
Foodpanda is preparing to celebrate the 2nd anniversary of PandaPro with a Tier-2 campaign, aiming to boost the conversion rate of existing food users into PandaPro members.
The objective is to entice frequent Foodpanda users to join the PandaPro membership program.
The objective is to entice frequent Foodpanda users to join the PandaPro membership program.
We showcase Pau-pau enjoying leisurely moments in various iconic locations across Hong Kong. Similarly, experiencing the benefits of using PandaPro can be as relaxing and effortless as Pau-pau's laid-back demeanor.
Styleframes
(Part 1) Pau-pau & his environment in a glance
(Part 1) Pau-pau & his environment in a glance
(Part 2) End frame with tagline
Storyboard
Shot Lineup
Credits
Production & Execution: Carbon TV Pte Ltd
Creative Director: Stratos Efstathiou
Business Director: Angie Akaraskul
Creative Director: Stratos Efstathiou
Business Director: Angie Akaraskul
Project Manager: Avery Liu, Maisarah Sairon
Concept & Storyboards: Poy Chin Tong (DINPURU tv)
Lead Designer: Poy Chin Tong (DINPURU tv)
3D Design & Animation: Poy Chin Tong (DINPURU tv), Jeslyn Khoo, Charles Cheong, Amsyar Ali
Online Editor: Poy Chin Tong (DINPURU tv)
Music & Sound Design: John Chow
Concept & Storyboards: Poy Chin Tong (DINPURU tv)
Lead Designer: Poy Chin Tong (DINPURU tv)
3D Design & Animation: Poy Chin Tong (DINPURU tv), Jeslyn Khoo, Charles Cheong, Amsyar Ali
Online Editor: Poy Chin Tong (DINPURU tv)
Music & Sound Design: John Chow
Special Thanks: Kyle Nai, Sara Sim, Joel Koh(minkey.tv)
