Walmart+
_Visual Identity System_2023
Deutsch LA in collaboration with Steelhead and our wonderful partners at Walmart, came together to create multiple campaigns within the Members save on this plus so much more platform.
Our design team created the Visual Identity System for the brand, art direction, photo style, and design templates to ensure consistency across multiple channels, supporting campaigns, and the online experience.
Team:
Creative Chair: Karen Costello
Chief Design Officer: Adhemas Batista
Executive Creative Director: Chris MacNeil
Creative Director: Emily Blaine
Design Director: Kenneth Kegley
Associate Creative Directors: Caroline Gallalee, Jessica Sullivan
Senior Art Director: Alex Gunderson
Senior Copywriter: Katie Stone
Designer: Claudia Argueta
Junior Designer: Liv Papageorge
Directors: Jonathan Krisel, Laura Murphy
Photographer: Emily Winiker
