Project: Brochure Design
Primary Role: Graphic Designer
Tools: Adobe Illustrator
Concept: The goal of this project was to have a resource that highlighted all the Civic Engagement initiatives that the TN Secretary of State office completed. I started by completing the illustrations and cover. Many of the Civic Engagement initiatives are geared toward students, so I felt like this turquoise blue paired with the bright red represented a bold and youthful vibe. I wanted to keep it very clean but also break up some of the large chunks of text with visuals, and I chose the blocks of color as a way to keep your eye continuing through the page. This design evolved as it was passed back and forth in the editing process, but I believe the finished product represented the office very effectively.