Coca-Cola
"I See Coke" - 2023
Saudi Arabia
"I See Coke" - 2023
Saudi Arabia
Casevideo
To launch de campaign, we designed a series of visuals, from in-store posters to social content. Following Coke’s iconicity with its colors and minimalistic approach, we incorporated the iconic Contour bottle into scenes of classic movies and TV shows where Coca-Cola appears, giving hints for people to guess and engage with Alexa. And to help even more, we marked the exact time of appearance.
