As a part of a marketing tool, Yoga Partnership plans to make company profile to give to prospective clients. The design comes in 2 format : printing and digital.

The color theme ranges from light to dark blue with pantone 285 C as the brand color.

The font used in design is Avant Garde Demi for Header and sub header, Arial regular and bold for content. To give some highlight on important statements, we use Arial bold and pantone 285 C (if the background is white) and just Arial bold for colored background. 

The design style focused on diagonal lines that created clean and modern look. To give it a more 3D look and feel, there are shadows under the pictures. By using big pictures throughout the design, I make the design more attractive to read. Lots of color play between the pages to take off the uniform look from the standard company profile. I aim for the reader to have an easy reading flow between the pages and all the information.

For Our Practice, instead of using bullet points, I use table style with different colors to make it more interesting.

For the finishing, we use doff lamination and spot UV for the logo on the cover. There's also some incision to slid in name cards on the back cover.

Some adjustments are needed for the digital version with its landscape layout. But the design is still maintained throughout the presentation. For long content, to make it easy to read, it's split into 2 slides. Some animation is added for dynamic effect.