TWO SLASH FOUR LAUNCHING KIT
Creating a Beauty Fantasy in our Everyday Lives.
This is the launch kit for TWO SLASH FOUR, a co-creative beauty brand that presents a fresh beauty routine for everyday life, inspired by Risabae’s philosophy of embracing diversity. To commemorate the brand launch, we have designed the kit to be opened in layers, similar to a Matryoshka doll, creating an engaging and unique unboxing experience. The first layer features an air pouch, followed by mirrored packaging adorned with the TWO SLASH FOUR logo, encouraging influencers to capture selfies. Opening the mirrored package reveals four shades from the product line, allowing them to fully experience the range.
Client. TWO SLASH FOUR
Brand Location. South Korea
Year. 2023
Division Creative Director. Sungyoon Kim
Art Director. Suna Jung
Designer. Hansol Ryu, Youna Cho, Jina Roh
Photographer. Junghun Yeom
