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Zig Changi Bus wrap design and campaign

Zig Changi Bus Shuttle Service

New Zig Changi Bus wrap design & product launch campaign by CDG Zig.

Rationale:
Bold, sunny colour and fun elements such as Singapore local landmark, Dragon playground, local teh, kopi, ice cendol (passenger side), elements of binoculars, Changi Airport, Esplanade and etc (driver side) are used to attract attention of both local and tourist alike.

Zig Changi Bus, the airport shuttle service, conveniently brings tourist closer to their hotel. Simply book a ride via CDG Zig App.
left: Proposed designs; right: Final design
Iconic App illustrating the mobility services is created along this campaign.
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Zig Changi Bus wrap design and campaign
Published:

Zig Changi Bus wrap design and campaign

Published: