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Chocmeet Brand Packing design|巧盒品牌与包装设计

Packaging


CHOCMEET巧盒作为一个新兴巧克力品牌,其原料产地来自于比利时,致力为年轻人 提供健康、天然、植物基的休闲食品。
近年来“减糖”巧克力为大众所推崇,巧盒所推出的巧克力口味能够给消费者带来全新的味觉体验。
当香蕉遇见鸡尾酒,当蓝莓遇见海盐,当青梅遇见肉桂.......
这些未尝不是一些“巧合”,从视觉,味觉到香气,口感,赋予巧克力新的生命。

文字既承载着内容含义,也能够转化为图形语言。以文字为载体,从两种味蕾的碰撞中汲取汉字灵感,两者笔画的结合阐释着不同的口味,也充斥着“巧合”的惊喜,新奇的风味碰上有趣的文字游戏。

As an emerging chocolate brand, CHOCMEET's raw materials are from Belgium, and it is committed to providing healthy, natural and plant-based snack food for young people.
In recent years, "sugar-reduced" chocolate has been highly praised by the public, and the chocolate flavor launched by Chocmeet can bring consumers a new taste experience.
When bananas meet cocktails, when blueberries meet sea salt, when green plums meet cinnamon... From vision, taste to aroma, taste, giving new life to chocolate.
Text not only carries the meaning of content, but also can be transformed into graphic language. Using words as the carrier, the inspiration of Chinese characters is drawn from the collision of two taste buds. The combination of the two strokes explains different tastes, and is also full of "coincidence" surprises. Novel flavors meet interesting word games.

​​​​​​​Customer:CHOCMEET巧盒
Design:赖灿伟 LAI_CANWEI
​​​​​​​Year:2023

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Chocmeet Brand Packing design|巧盒品牌与包装设计
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Chocmeet Brand Packing design|巧盒品牌与包装设计

As an emerging chocolate brand, CHOCMEET's raw materials are from Belgium, and it is committed to providing healthy, natural and plant-based snac Read More

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