Leading manufacturer and worldwide partner for coated fabrics
The following projects epitomize my leadership within a brand deeply ingrained with sustainability values,
spanning Strategic Marketing, Communications, and sustainability initiatives.
Launch of the 1st sustainable collections designed exclusively for the European and US markets, crafted with bio-attributed components from the forestry industry and featuring a 100% RPET backing, our collections are paving the way for a greener, more sustainable future. As the driving force behind these endeavors, I meticulously curated every aspect, from compelling storytelling to captivating ad campaigns, innovative creativity, seamless production, and strategic sales tools.
FILM LOCATION: BARCELONA
