I am happy to present to you the results of a rather fruitful cooperation. It all started a few years back when great people from Vulgar Brewing Company came to the New Garden Society team, the team I am proudly part of, with a wish to create their logo design. Logo design was a team effort. They were so happy with the results that I had the honor to continue cooperation with them.
What followed was the development of a set of label design solutions for their craft beers.
The main illustration part of this concept is the building where their cozy craft brewery is located. It looked rather suitable and memorable enough to include in this design.
Another illustrative part is the Old Mill Wheel which is an important and memorable landmark of Franklin, New Hampshire, their city. They liked the direction and the highly detailed illustration is executed in engraving/etching style as a vector art.
The same layout and illustrations throughout is what gives this set great coherence and recognition. Different, strong, vibrant color choices and unique typography solutions for the names is what separate each individual craft beer label. I am also happy to say that all of these are produced and brought to life!
Cheers! 🙂
