CLIENT: Snackles Crisps
PROJECT: Brand Strategy, Packaging & Branding
Welcome to my Behance Portfolio, where I present the dynamic brand identity design for Snackles, a revolutionary potato chips brand that combines bold flavors and innovative packaging to redefine snack time. This project showcases a captivating logo, eye-catching product packaging, and engaging Out-of-Home (OOH) advertising visuals that communicate Snackles' irresistible taste and adventurous spirit.
LOGO VARIANTS
The heart of Snackles' brand identity is its vibrant and memorable logo. The logo I've created captures the essence of fun and excitement, using playful typography and a colorful palette that represents the diverse and unique flavors of Snackles potato chips. The logo embodies a sense of energy and spontaneity, reflecting the brand's mission to offer a delightfully different snacking experience.
COLOUR PALETTE.
BRAND FONTS
PRODUCT VARIETY.
CAMPAIGN AD - 01
CAMPAIGN AD - 02
CAMPAIGN AD - 03
PRODUCT THEME CONCEPTS
RETAIL MERCHANDISING.
Out-of-Home (OOH) Advertising Visuals:
To promote Snackles and drive brand awareness, I've developed a series of captivating OOH advertising visuals. These visuals will be strategically placed in high-traffic areas to reach a broad audience. The OOH designs creatively incorporate the Snackles logo and tantalizing images of the chips, accompanied by clever taglines that evoke curiosity and entice consumers to try the exciting flavors. From bus stop billboards to larger-than-life posters, the OOH campaign will make Snackles a memorable presence in consumers' minds.
PRODUCT PACKAGING
The product packaging for Snackles is designed to stand out on store shelves and capture the attention of snack enthusiasts. I've carefully crafted visually striking packaging that features mouth-watering imagery of the chips and bold graphics that match each flavor's personality. The packaging is not only visually appealing but also functional, with resealable features to keep the chips fresh and crisp, ensuring an enjoyable snacking experience from the first to the last bite.
THANK YOU