View Book Omega is a much more toned down version of it's View Book Alpha version, but I honestly feel like due to "less is more" this book really pops better with strong imagery and select content.
Some of the core design themes used throughout were:
- Matching style to it's Alpha version
- Purple/gold gradient transparent accents
- Gold squiggles in a lot of the purple backgrounds
- Bold 2 page image spreads to create excitement on a smaller piece
- Itemized list of majors depending on the "focus" they belong to
- Landing page for all QRs to go to https://wiu.my.canva.site
Disclaimers:
This was a project that was worked in tandem with WIU Marketing and Admissions for copy and content.
All designs are intellectual property of Western Illinois University and were created by me while working for WIU.
Photos taken by WIU's talented PDP dept, and edited by me. All images are property of Western Illinois University.
All the information provided in this view book pertains to the 2023-2024 academic year only.
