Logo design: Unsecured Clothing
Through Instagram, I connected with the creators of the clothing brand "Unsecured Clothing", based in the United Kingdom. They asked that I design a logo that encompasses endangered species and the world, since the mission of their brand is to raise awareness about the perils these animals are facing.
For my design, I illustrated four endangered animals: a Cross River Gorilla, Hawksbill Turtle, Black Rhino and Yangtze Finless Porpoise. I placed their silhouettes within a circle shape to create an abstract globe. For the color version of the logo, I chose a blue and green gradient to symbolize land and water.
Since the logo would be used across various digital and print mediums, I created alternate versions of the logo in different colors and orientations.
