Rainbow Six Siege : Social Campaign
A social campaign marketed to the core audience of popular battle royale gamers. The objective was to talk directly to them visually and copy-wise in an effort to promote the free weekend rainbow six was offering. The solution was to leverage the light-hearted look/feel of these games to showcase the similarities but also contrast with the more mature nature of Rainbow Six Siege.
CREDITS
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Creative/Art Direction: Brian Tippie
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Creative/Art Direction: Brian Tippie
Copy Writer: Jason Holmes
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