Hero images and assets created to launch the first set of Red Bull Racing's 'digital collectibles'.
Neon and industrial inspired, to reflect the futuristic nature of the product.
I built the scene in 3D, rendered and retouched the images to add to the F1 car launch feel we as a team wanted to create with the images.
This look and feel has then translated across to further NFT product launches including digital advertising.
This look and feel has then translated across to further NFT product launches including digital advertising.
