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    María Salinas is a Mexican jewelry design shop that creates custom and personalized pieces using gold, silver, precious and semi-precious stones.… Read More
    María Salinas is a Mexican jewelry design shop that creates custom and personalized pieces using gold, silver, precious and semi-precious stones. Maria Salinas wanted a brand that would express the quality and uniqueness of each of their custom pieces, as well as their fine attention to detail. The brand uses color and typographic subtraction to convey elegance and classic timelessness. Black and gold create the ideal ambiance to bring out the glitz in the brand's jewelry. The logo, with its sublime refinement and simplicity, is reminiscent of those found in high-end fashion brands. Since Maria Salinas offers personalized pieces where, together with the client she exchanges and sketches ideas, we integrated tangible grid patterns throughout the branding and the shop's interior design. Read Less
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Maria Salinas

María Salinas is a Mexican jewelry design shop that creates custom and personalized pieces using gold, silver, precious and semi-precious stones. Maria Salinas wanted a brand that would express the quality and uniqueness of each of their custom pieces, as well as their fine attention to detail.

The brand uses color and typographic subtraction to convey elegance and classic timelessness. Black and gold create the ideal ambiance to bring out the glitz in the brand's jewelry. The logo, with its sublime refinement and simplicity, is reminiscent of those found in high-end fashion brands.

Since Maria Salinas offers personalized pieces where, together with the client she exchanges and sketches ideas, we integrated tangible grid patterns throughout the branding and the shop's interior design.
Maria Salinas es una marca mexicana de diseño, fabricación y venta de joyería personalizada elaborada con oro, plata y piedras preciosas y semipreciosas. Maria Salinas quería que diseñáramos una marca que hiciera resaltar la calidad, originalidad y la atención al detalle presente en cada una de sus piezas.

Nuestra propuesta utiliza el color y la sustracción tipográfica para comunicar elegancia y feminidad clásica. La combinación de negro y dorado es la ideal para hacer lucir cada pieza de joyería. El refinado logotipo es evocativo de detalles encontrados en marcas de alta moda.

Ya que Maria Salinas ofrece servicio de personalización de piezas donde con el cliente intercambia y dibuja ideas, decidimos integrar una tangible retícula a través de la identidad y los interiores de la marca.