Joshua McSorley's profile

Web Application | SaaS Startup (Fintech)

Crowdfunding Made Easy

In the challenging world of crowdfunding, small businesses and startup founders often find themselves overwhelmed by the multitude of tasks spanning business, marketing, legal, and financial domains. My project, a web-based application developed for a Fintech company, addresses this complexity head-on, offering an intuitive, user-friendly platform that simplifies and streamlines the crowdfunding process.

Target Audience: This application is specifically tailored for small business owners and startup founders who are intrigued by the prospects of crowdfunding but daunted by its demands.

Project Features
User-Centric Onboarding: Utilizing a step-form approach, the application gathers essential information from users to personalize their experience. This data-driven method ensures that the content and tasks presented are tailored to each user's unique crowdfunding needs.

Dynamic Project Management System: A standout feature of the app is its innovative project management system. It not only autopopulates tasks based on user needs but also provides a projected timeline, helping users visualize when they might reach their crowdfunding goals.

Gamification for Enhanced Engagement: As users navigate the app and complete tasks, they're greeted with helpful tips and tricks. This gamification element not only makes the experience more engaging but also educates users, providing daily insights to aid their crowdfunding journey.

Educational Content: The built-in learning management system features blog posts and video courses, all focused on the essentials of running a successful crowdfunding campaign. This repository of knowledge is crucial for empowering users with the right information at the right time.

AI-Powered Content Generation: The application includes a cutting-edge generative AI tool. By inputting details about their business, users can generate marketing materials specifically tailored to appeal to their investor audience, a vital component in any crowdfunding campaign.

Responsive Chatbot: Enhancing the user experience further is an intelligent chatbot. Capable of detecting on-screen content, it offers timely templates, answers crowdfunding-related queries, and suggests next steps, acting as a virtual guide throughout the user's journey.

This project embodies a blend of thoughtful design, strategic gamification, and innovative technology, all aimed at demystifying the crowdfunding process. By focusing on user needs and employing a holistic approach to design and functionality, the application stands as a testament to the power of user-centric development in the Fintech space.
Web Application | SaaS Startup (Fintech)


Web Application | SaaS Startup (Fintech)