Enlightening the renewable energy industry with Enlitia. The cleantech startup is pioneering the path towards a more sustainable future, adding explainability to solar and wind data. Communicating this core value is crucial, so we crafted their company name as well as their visual identity and website around it. Therefore, a funnel optimizing the light passing through is represented in each brand element. Animated illustrations explain the complex product in a tangible and understandable way.