Amino Design Agency. It is my pleasure to present our agency's mission and the successful advertising campaign we have created for the esteemed nail brand, Manou Nails. Our goal was to develop a comprehensive campaign that effectively promotes their range of high-quality nail products, including permanent polish, gel, topcoat, and basecoat. Today, I will outline the two key elements of our campaign: the impactful packshot photography and the creation of a dynamic and luxurious commercial spot, both of which were centered around the captivating concept of "nocturne."

Part 1: Packshot Photography: To accentuate the beauty and allure of Manou Nails' products, we employed an innovative packshot photography approach. Our team expertly captured captivating images of the products against a black backdrop, chosen purposefully to highlight their features and create a sense of elegance. Furthermore, by skillfully manipulating lighting, we enhanced the brand presence of Manou Nails. Through carefully calibrated light and shadow techniques, we ensured that the products stood out, leaving a lasting impression on the viewers.

Part 2: Dynamic and Luxurious Commercial Spot: In order to effectively promote and showcase Manou Nails' product range, we created a dynamic and luxurious commercial spot. Drawing inspiration from the concept of "nocturne," we designed an advertisement that exuded vibrancy and sophistication. Our aim was to captivate the audience while emphasizing the brand's products. Through meticulous cinematography, vivid visuals, and a thoughtfully crafted narrative, we sought to evoke a sense of aspiration and luxury. By creating an emotional connection, we aimed to entice viewers to experience the allure of Manou Nails' products firsthand.