Tonic Antarctica is the most traditional tonic in Brazil. And, recently, its market leadership was threatened by new brands that were more suitable for mixology. Our mission was to create a campaign for the summer, positioning the unique bitter of Tonic Antarctica as the ideal for discovering new drinks and new experiences.
Agency: MGNT (Brazil)
Client: Ambev (Tônica Antactica)
MGNT TEAM
Creative Director: Felipe Luchi
STUDIO NUTS TEAM
Creative Director: Tico Moraes
Production Director: Valeria Lima
Project Director: Janaína Villas-Bôas
Project Manager: Gabi Lima
Account: Alessandra Mendonça
CGI Artist: Rodrigo Felix
Creative Retoucher: Thiago Storino, Rafael Casagrande
Creative Director: Tico Moraes
Production Director: Valeria Lima
Project Director: Janaína Villas-Bôas
Project Manager: Gabi Lima
Account: Alessandra Mendonça
CGI Artist: Rodrigo Felix
Creative Retoucher: Thiago Storino, Rafael Casagrande
