During my time at The Exhibitionist, I had the opportunity to brand a new Portuguese restaurant called Flavours of Portugal. Inspired by the iconic Lisbon tram, which holds great significance in the region's food scene, we created a logo that captures the essence of this iconic mode of transportation.  

Our goal was to avoid specific food icons in the logo, allowing for future business development and the exploration of exciting food ideas and flavors. We wanted consumers to know that all food products were rooted in Portuguese cuisine.  We chose a Portuguese-style font for the text to enhance the brand's authenticity. In addition to logo variations, we developed a comprehensive brand identity including typography and a carefully curated color palette. These elements work together to establish a cohesive visual identity that embodies the spirit of Flavours of Portugal, appealing to both local patrons and visitors.