CLEMENTINE - Brand Identity Design

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CLEMENTINE - UAE 🇦🇪

Branding

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Overview:

CLEMENTINE, an exquisite fashion brand based in Dubai, sets the standard for luxury on an international scale. Founded by Emirati fashion designer Zahraa Al-Qasimi, CLEMENTINE captivates with its elegance and sophistication. Each piece, meticulously crafted to perfection, showcases a harmonious blend of traditional Emirati aesthetics and contemporary influences. CLEMENTINE's curated collection caters to the discerning tastes of luxurious individuals, delivering unparalleled craftsmanship and timeless beauty.

Zahraa Al-Qasimi, the visionary behind CLEMENTINE, is an Emirati fashion designer who aspires to expand the brand's offerings beyond bags and accessories. With a passion for design and an eye for opulence, Zahraa envisions CLEMENTINE as a holistic luxury brand that embraces clothing and other categories. Inspired by her rich Emirati heritage and the cosmopolitan atmosphere of Dubai, Zahraa seeks to create a fusion of cultural narratives and modern flair in every creation. With her unwavering commitment to quality and a dedication to leaving an indelible mark on the world stage, "Zahraa Al-Qasimi" is poised to redefine luxury and establish CLEMENTINE as a symbol of sophistication in the realm of fashion.

Mission:

As the designer responsible for the CLEMENTINE brand, my mission was to create a visually captivating and cohesive identity that exuded elegance and sophistication. I successfully designed the logo, branding elements, and social media posts, crafting a luxurious aesthetic that resonated with the brand's target audience. Through meticulous attention to detail, I ensured that each visual element reflected the fusion of traditional Emirati aesthetics with contemporary influences, captivating viewers and sparking desire. Additionally, I contributed to the web design, creating a seamless and immersive digital experience that showcased the brand's exquisite offerings and further established CLEMENTINE as a symbol of sophistication on an international scale.

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