Press release articles for clients
With ‘Dhruv Rajpal’, New Delhi Rapper Dhruv
brings a new wave to Indian Hip-Hop.
By Pranav Rajput
April 24, 2021
While promoting themselves, many artists sound promising and potential game
changers as they tell listeners, “You are not ready”. Well, to their surprise it
doesn’t need much preparation to listen to an average piece of art which is the
reality in most cases. But to my pleasant surprise, I came across Dhruv’s music
with absolutely no previous knowledge about him or his style, or any of such
posts and I was not ready for it.
On Dhruv Rajpal, the New Delhi-based Hindi rapper taps into various aspects of being
an artist in a braggadocios tone through songs like 'Farak, Social distancing, Chote
tu apna dekh' and 'Nai cahiye'. While the tracks like 'Billo Bad, Designer' and 'U Turn'
set the mood for the party, the album fades into mellow storytelling
with 'Pareshan' and 'Savera'. Overall Dhruv Rajpal is a mixed bag of emotions where
the artist sounds bold and confident on some tracks to vulnerable individuals
seeking hope by the end of it. The artist comes out as an honest man who does not
shy away from writing what he feels.
The album consists of 10 tracks featuring artists such as Full Power
(Frappes ash and Youngsta ash), Sidak Singh, Arjun Bhatia and Dracy on
individually different tracks with producers like Sez, Vineet, Skyie, and Kreon on
the roaster along with Dhruv himself. While all beats match the vibe of lyrics with
ease, Sez’s production on Nai Chaiye helps the track to reach its
maximum potential and do well on YouTube although it’s the only track to have a
music video yet, which again indicates the importance of a good bouncy beat.
Apart from Nai Chaiye, Kreon’s music production on Savera stands out as it
perfectly brings out emotions letting the writer experiment with minimal use of
words. The atmospheric vocals in the background blend in with the downtempo
and spacious beat to capture the essence of the lyrics.
Considering the fact that the Indian Rap scene is fairly young, many artists are still
experimenting and finding their niche, Dhruv seems to have found his sound. The
album stands out as a fine if not perfect amalgamation of everything from music to
lyrics to engineering. The incorporation of melodic vocals over uplifting and wavy
trap beats brings in the sauce that could keep the listeners hooked. It wouldn’t be
fair to draw comparisons at this point, but this album may remind you of the likes of
Nav or Lil Tecca.
brings a new wave to Indian Hip-Hop.
By Pranav Rajput
April 24, 2021
While promoting themselves, many artists sound promising and potential game
changers as they tell listeners, “You are not ready”. Well, to their surprise it
doesn’t need much preparation to listen to an average piece of art which is the
reality in most cases. But to my pleasant surprise, I came across Dhruv’s music
with absolutely no previous knowledge about him or his style, or any of such
posts and I was not ready for it.
On Dhruv Rajpal, the New Delhi-based Hindi rapper taps into various aspects of being
an artist in a braggadocios tone through songs like 'Farak, Social distancing, Chote
tu apna dekh' and 'Nai cahiye'. While the tracks like 'Billo Bad, Designer' and 'U Turn'
set the mood for the party, the album fades into mellow storytelling
with 'Pareshan' and 'Savera'. Overall Dhruv Rajpal is a mixed bag of emotions where
the artist sounds bold and confident on some tracks to vulnerable individuals
seeking hope by the end of it. The artist comes out as an honest man who does not
shy away from writing what he feels.
The album consists of 10 tracks featuring artists such as Full Power
(Frappes ash and Youngsta ash), Sidak Singh, Arjun Bhatia and Dracy on
individually different tracks with producers like Sez, Vineet, Skyie, and Kreon on
the roaster along with Dhruv himself. While all beats match the vibe of lyrics with
ease, Sez’s production on Nai Chaiye helps the track to reach its
maximum potential and do well on YouTube although it’s the only track to have a
music video yet, which again indicates the importance of a good bouncy beat.
Apart from Nai Chaiye, Kreon’s music production on Savera stands out as it
perfectly brings out emotions letting the writer experiment with minimal use of
words. The atmospheric vocals in the background blend in with the downtempo
and spacious beat to capture the essence of the lyrics.
Considering the fact that the Indian Rap scene is fairly young, many artists are still
experimenting and finding their niche, Dhruv seems to have found his sound. The
album stands out as a fine if not perfect amalgamation of everything from music to
lyrics to engineering. The incorporation of melodic vocals over uplifting and wavy
trap beats brings in the sauce that could keep the listeners hooked. It wouldn’t be
fair to draw comparisons at this point, but this album may remind you of the likes of
Nav or Lil Tecca.
