NIKE Tech Zoom Background Illustration Design

In the initial stages of the COVID-19 pandemic in 2022, the NIKE Tech department, due to the shift towards online collaboration, wanted to bring some fun and positive vibes to their Zoom meetings by incorporating interesting backgrounds. With only a short timeframe of 10 days, aolab swiftly defined the visual direction. Having collaborated with NIKE for many years, they possessed a profound understanding and passion for NIKE's values and style. Consequently, the design was quickly completed and received great feedback and appreciation from the client and the NIKE Tech team. This success led to the development of a series of related merchandise.

Creative Direction: Haidy Illustration: Olivia Zuo, Raven Lin, Ashley Hu