Branding & Digital Experience
WCC Rebranding
Local content for global brands
Stepping up as Vietnam's leading editorial agency, We Create Content (WCC) boldly takes on the mission to connect international brands with the vibrant local market. Embarking on a journey to further amplify WCC's voice, we aim to illuminate its unique, spicy, and insightful content that resonates with audiences. Joining forces with WCC, we at Collective Design Agency channel our expertise in digital storytelling and human-centered design to echo the vibrant tones of Vietnamese culture to a global audience. It's more than a project; it's a symphony of voices, a shared passion, and a testament to the power of collaboration in painting a vivid picture of Vietnam on the world canvas.
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Following in-depth deliberation, we selected 'Content with an Accent' - a bold testament to WCC's profound grasp of local nuances. Harnessing the linguistic artistry of "Viet-lish", we highlight WCC's local editorial insight, unearthing a fresh perspective in the content landscape. Our visual approach, inspired by Vietnam's unique diacritical marks, results in a dynamic graphic design system, symbolizing the fluidity and versatility of WCC's content creation.
Logo Design
Newer Look, More Spicy
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