An award-winning interactive art installation visualising Freggo's icecream based each user's taste. London-based Artist Greyworld created a visualisation of each flavour based on a number of variables. User's would set the value of these variables using an iPad application and watch their own interpretation of taste projected onto the wall. Users were also sent a link to their own visualisation to share on social media.
The Taste Submission Form was built using HTML5/CSS3 for the iPad and included parallax animations.