diff, inc. / CI
diff, inc. is a real estate management company specializing in high grade designer residences in Tokyo. We designed a new corporate identity and visual identity.The logo is based on a staircase symbolizing step-up, and the base colors are black and white, with gray (silver) as the spot color inspired by the concrete that forms the foundation of architecture.
Brand mark + key visual design, Also in charge of corporate site renewal and art direction and design of related tools.
Brand mark + key visual design, Also in charge of corporate site renewal and art direction and design of related tools.