Creative concept:

Based on the product strategy, our Redmi Gaming Notebook has been built into the concept of "high-speed players · game stories" that gamers yearn for.

In the portrait: We set the characters as game role players, showing the player's status in the game and the combination of products, more immersive soft looting game IP, creating player stories, and bringing the relationship between e-sports and e-sports players closer.

In the product: the product is the core in the background of the virtual city, the surrounding optical atmosphere is full of the picture, and video game elements are added in the foreground to make the picture look more immersive.

Client: Redmi
Creative Team: Mi Notebook Group
Project Production: Dai Xiaofei
Project Supervision: John Cheng
General control: JIM·WU
Art design: Xu Mingyang, Xu Wanzhi, Ji Pengfei
3D rendering: Kong Dexuan, Jia Tingshuai
Photographer: Li Jialiang
Retouching: WMZ.zhao
Synthesis: Big K