Pollen Studios is a new high end florist that creates modern and colourful floral arrangements who needed brand identity and packaging design.
My collaboration with Pollen Studios began with the aim to create an elevated brand identity and packaging design. I started by delving deep into the core values and aesthetics of Pollen Studios, which helped me craft a unique and personalised brand identity that would make them stand out in a competitive industry.
I created a custom logo for Pollen Studios, incorporating elements that represent their brand's unique style and approach to floral design. I also developed a colour palette that captures the beauty and vibrancy of their floral arrangements, as well as their tagline 'Vibrant blooms for every occasion.' This new branding was applied across various touchpoints, including business cards, signage, and social media assets.
For Pollen Studios' packaging, I wanted to create an unboxing experience that would make their customers feel special and appreciated. I designed custom boxes, cards, tissue paper, tape, ribbon, and stickers that feature the brand's new logo and colour palette.
