Final Year Project - 'COLOUR MAZE'
The target audience is people with color blindness, this disease are not common in society. Therefore, a lot of misunderstandings are caused.
Logo Design Development
Logo Draft ver. 1
Logo Draft ver. 2
Final Design of Logo
Characters Design - Rabbit
The reason of using rabbit to be the main characters is they have interesting image, public is easy to accept cute characters. The dot pattern is showing the feeling of color defects.
Left: Rabbit with color blindness, one of the eyes is not filled with color
Right: Normal rabbit
Poster Design
Left: All rabbits are discrimination on the rabbit with color blindness
Leaflet & Bookmark Design
English ver.
Chinese ver.
Inviting Tickets
Postcard Design
ALL DESIGNED BY KERRY CHAN
